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SoftSmiths Provides an Integrated Solution for Small Market Electric Retailers

Houston, TX. – February 14, 2012 – SoftSmiths, Inc., a leader in Software-as-a-Service (SaaS) enterprise solutions for energy transaction management, today announced that the scalability of its SoftSmiths TMS suite of SaaS products brings an integrated supply management and position reporting solution that is in reach of start up and small size Retail Electric providers.

In a market where full ETRM functionality would be overkill and come at a cost that these companies can't afford, SoftSmiths is the only provider that gives these companies a solution with a basic yet comprehensive functionality at a much lower cost.

Small-market Electric providers, with little or no IT resources and a budget focused on maximizing trades and operational efficiencies, can now move away from individual spreadsheets and inefficient processes as they look to expand, profit, comply with regulations, and compete for credit with banks.

SoftSmiths Supply Management and Position Reporting helps small-market electric provider to increase their visibility with an affordable and easy-to-use service:

          Load Forecasting: review both forecast and actual load
          Trade Capture: enter and maintain supply purchases and sales
          Position Management: review net position (supply versus load) and cost of supply
          Mark-to-Market: monitor stress analysis of trading positions
          ISO scheduling: submit bids and schedules, review awards, and receive notification and alerts
          ISO Settlement: analyze charges, perform shadow settlement, and review invoices

“The value proposition has been very clear to our customers when they saw what SoftSmiths can do for them", said Larry Stone, Director of Product Development at SoftSmiths. "A seamlessly integrated solution, with powerful features that deliver information they need at their finger-tips and work together by design, delivered through a single vendor."

About SoftSmiths

SoftSmiths, Inc. is a leader in enterprise-class, Software-as-a-Service (SaaS) solutions for energy businesses, combining a lower cost of ownership with an innovative approach to business applications. SoftSmiths delivers energy trading, operations, and settlement solutions designed for today's energy marketing and load serving organizations and the way they conduct their business. Delivered in the cloud leveraging a modern technology platform, SoftSmiths offers a fresh alternative to legacy ETRM systems. Visit us at

SoftSmiths is a registered trademark of SoftSmiths, Inc. All other products are trademarks or registered trademarks of their respective companies.

Contact Information:

SoftSmiths Inc.
Hugo Stappers
Phone:    713.626.9184
Fax:          713.626.0186


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