Spurs Innovation of ISO/RTO Market Participant Solutions
Houston, TX. – February 21, 2006 –
SoftSmiths, Inc., today outlined how its growing
SoftSmiths Market suite is helping ISO/RTO Market
participants solve their top-ranked challenge:
navigating evolving ISO/RTO Market requirements in a
cost-effective way. SoftSmiths Markets is a
next-generation market participant solution to interact
with Independent System Organizations (ISO) and Regional
Transmission Organizations (RTO).
Market participants have been challenged by systems that
are “hand-stitched” and implemented using a
black-box approach, and require a costly army of
analysts and developers to maintain or change. Having
learned that markets constantly change, they now require
software systems with flexible architectures that help
to quickly and cost-effectively navigate those changes,
allowing market participants to instead focus on how
their business practices and procedures need to be
adapted to accommodate market changes.
SoftSmiths Markets meets that demand. It is built on a
service-oriented architecture (SOA), and based on open,
industry standards and technology, thereby significantly
reducing the cost and complexity. This architecture also
promotes other objectives, such as greater flexibility
to enable faster response to change and acceleration of
new development by reusing existing services.
"Buyers will seek a multi-market platform that
offers the flexibility to handle the differences while
offering a high degree of uniformity so that users can
focus on their business", said Hugo Stappers,
Director of Sales and Marketing at SoftSmiths.
"SoftSmiths Markets accommodates the differences
between markets, while it capitalizes on the common
concepts. It prevents market participants from getting
locked into a closed software architecture that is not
flexible to adapt to the inevitable changes in market
procedures and interfaces".
SoftSmiths Markets offers the Market Participant options
that reinforce the flexibility they expect today. For
example, SoftSmiths Markets is database independent,
including the cost-effective Open Source database MySQL.
Also SoftSmiths Markets can be deployed on-site at the
customer's facility or remotely hosted by SoftSmiths.
For those markets where the scheduling communication
requires Electronic Tagging, SoftSmiths can augment its
SoftSmiths markets solution with its fully NERC-compliant
SoftSmiths Markets provides three primary functions:
Automates the submission of energy
and ancillary service schedules, and bids and
offers, to the ISO/RTO;
Estimates ISO/RTO charges in a
shadow settlement; and
Consolidates ISO/RTO market
information into a single database.
These functions will increase the
effectiveness of market participant operations by
decreasing the time required:
Leveraging SoftSmiths' SOA based e-Link
integration application, SoftSmiths Markets easily
integrates with energy transaction and management
systems to further help manage these energy
Further benefiting its multi-market platform, SoftSmiths
Markets features a highly intuitive user interface,
allowing quick user adoption and easy cross training
across different disciplines.
is a leading provider of proven business critical
Transaction Management Systems and services for Load
Serving Entities, Generation Production Entities,
Purchasing Selling Entities, and Transmission Providers
who operate in physical markets to sell, purchase,
trade, and deliver energy in the most efficient and
cost- effective way. SoftSmiths’ seamlessly
integrated, scalable, and adaptable solutions provide
ready-to-deploy, out-of-the-box functionality that is
highly configurable and customizable to meet companies'
unique needs. SoftSmiths' proven solutions and in-depth
knowledge of the industry's business practices allow its
customers to automate manual processes, eliminate
redundancies, and increase business visibility across
the enterprise to allow faster decision making and more
informed decisions, thereby improving profitability,
operational efficiencies and cash flow. The company has
been successfully delivering e-business solutions to
energy service companies since 1997.
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