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SoftSmiths and Ascend Analytics Forge New Alliance

Houston, TX. August 30, 2013 – SoftSmiths, Inc., a leading energy software solutions and services company, and Ascend Analytics, LLC, a leading developer of innovative software solutions for energy analytics, unveiled today the joint integration of Ascend Analytics’ best-of-breed risk analytics solutions and SoftSmiths’ TMS suite of ETRM and ISO/RTO applications.

SoftSmiths’ seamlessly integrated TMS platform helps both asset-centric companies that focus on physical transactions as well as load-serving entities without resources to automate their processes with regards to forecasting, resource management and planning, position management and trading, scheduling, ISO/RTO communications, and accounting.

Ascend Analytics has delivered the leading energy analytics platform for risk analysis, portfolio management, resource planning, and asset valuation for ten years. Ascend’s models provide insightful and accurate information to streamline decision analysis and operations for the energy industry.

“Today’s announcement represents Ascend Analytics and SoftSmiths’ commitment to provide our mutual customers a one-stop source for the technology and expertise they need,” said Hugo Stappers, Director of Sales and Marketing at SoftSmiths, Inc. "Leveraging our industry-leading e-Link web-services API, the integration of SoftSmiths TMS with major technology partners is a cornerstone of SoftSmiths’ strategy to deliver the integrated solutions our customers require," Stappers added.

Gary Dorris, the President of Ascend Analytics, highlighted the benefits of this new partnership. “The integration of the analytic insights of Ascend’s solutions with the energy trading, scheduling and settlement capabilities of SoftSmiths uniquely empowers ISO and NON-ISO market participants with best-in-class tools to optimally manage complex portfolios of generation assets, load obligations, operational constraints, hedges and contracts.”

About Ascend Analytics

Ascend Analytics is an innovative software service company focused on energy analytics. Energy portfolios and markets have increased in complexity making decision analysis more difficult. Ascend’s solutions provide the core analytic infrastructure to streamline processes, enhance understanding, and support decisions. Visit us at www.ascendanalytics.com.

About SoftSmiths

SoftSmiths, Inc. is a leader in enterprise-class, Software-as-a-Service (SaaS) solutions for energy businesses, combining a lower cost of ownership with an innovative approach to business applications. SoftSmiths delivers energy trading, operations, and settlement solutions designed for today's energy marketing and load serving organizations and the way they conduct their business. Delivered in the cloud leveraging a modern technology platform, SoftSmiths offers a fresh alternative to legacy ETRM systems. Visit us at http://www.softsmiths.com.

SoftSmiths is a registered trademark of SoftSmiths, Inc. All other products are trademarks or registered trademarks of their respective companies.

Contact Information:

SoftSmiths Inc.
Hugo Stappers
Phone:    713.626.9184
Fax:          713.626.0186
Email:      mkt@softsmiths.com
Website:  www.softsmiths.com

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