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SoftSmiths Launches Forward Price Curve

Houston, TX. – October 4, 2012 – SoftSmiths, Inc., a leading energy software solutions and services company, today announced the availability of end-of-day forward curve prices for the ERCOT market. The product is the first in series of end-of-day forward curves that will be available for all North American electricity markets and provide a minimum of eight years forward monthly values.  

Designed for use by middle office managers, the data provides internal price validation and highly accurate mark-to-market results in addition to providing price discovery for front office traders.

SoftSmiths uses completed transactions and statistical techniques that factor in known monthly market relationships to develop annual, seasonal, and quarterly scaling factors, and then employs a time-shifting and scaling algorithm to produce the forward price curves.

This product leverages SoftSmiths' deep experience in the North American electricity market and is based on the SoftSmiths TMS platform, which is well-known for its comprehensive and affordable energy business software-as-a-service solutions for load serving entities and power marketers.

To make the data as accessible and affordable as possible, it can be secured in a number of ways by clients, including downloadable spreadsheets available via FTP access. The forward curve is made available without charge to subscribers of SoftSmiths Mark-to-Market application.

"SoftSmiths' new forward curves provide a reliable and independent source of valuation for electricity markets across North America,” said Larry Stone, Director of Product Development at SoftSmiths. “Especially when combined with SoftSmiths energy transaction management applications, it presents our customers with a compelling value proposition.”

About SoftSmiths

SoftSmiths, Inc. is a leader in enterprise-class, Software-as-a-Service (SaaS) solutions for energy businesses, combining a lower cost of ownership with an innovative approach to business applications. SoftSmiths delivers energy trading, operations, and settlement solutions designed for today's energy marketing and load serving organizations and the way they conduct their business. Delivered in the cloud leveraging a modern technology platform, SoftSmiths offers a fresh alternative to legacy ETRM systems. Visit us at

SoftSmiths is a registered trademark of SoftSmiths, Inc. All other products are trademarks or registered trademarks of their respective companies.

Contact Information:

SoftSmiths Inc.
Hugo Stappers
Phone:    713.626.9184
Fax:          713.626.0186

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