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The market moved.
You should have known first.

Headroom Intel monitors every utility, every rate code, every competitive signal — and tells you what changed, why it matters, and what to do about it. Not a dashboard you check. Intelligence that arrives at you.

Headroom Intel — Market Brief with Signals and Intel

What is Headroom Intel?

Headroom Intel is an AI-powered retail energy pricing and competitive intelligence platform built by ennrgy.com. It continuously monitors price-to-compare (PTC) rates across 41 utilities and 168 rate codes in U.S. deregulated energy markets, computing real-time headroom — the margin between what customers currently pay and what a competitive retail energy supplier can offer. Headroom Intel delivers competitive positioning, candidacy scoring, margin opportunity signals, and AI-generated market conclusions so retail energy suppliers know exactly where to compete, where to reprice, and where to walk away.

You're pricing blind.

And the spreadsheets aren't helping.

You know the headroom math — PTC minus SSTP. You've been doing it for years. But by the time your analysts cross-reference matrix CSVs, PTC filings, churn dashboards, and pricing sheets across 80+ tabs, the window has already shifted. PTC changed. A competitor adjusted. Headroom flipped negative — and you priced the deal anyway. The data exists. The synthesis doesn't. That's the gap Headroom Intel closes.

Intelligence that arrives at you.

41 utilities. 168 rate codes. 14 years of PTC history. One screen.

Headroom Intel automates the competitive analysis your team does manually — and makes it continuous. It computes headroom across every utility and rate code in your markets, fires signals when conditions change, and connects those signals to conclusions your traders and risk managers can act on immediately.

This isn't a reporting tool you open on Mondays. It's a system of action that monitors your competitive landscape around the clock and delivers the arrow — not the data to find it.

41

Utilities Covered

168

Rate Codes Tracked

14

Years of PTC Data

13

Customers Live

01

Competitive Positioning

See where you stand — before you price the deal.

Headroom Intel computes the gap between PTC and SSTP across every utility and rate code in your markets — continuously. You see exactly where you have a pricing edge, where competitors are positioned, and where the window is closing.

The matrix viewer is the best in the market. Color-coded headroom by territory, sortable by utility, filterable by rate class. Your team stops spending hours assembling the picture and starts acting on it.

  • Utility-by-utility competitive headroom (PTC − SSTP)
  • Color-coded territory maps showing where you can compete
  • Historical headroom trending across rate codes
  • Real-time updates as PTC and SSTP values change
Headroom Intel Competitive Positioning Matrix
02

Candidacy Scoring

Not every opportunity is worth chasing.

Headroom Intel Candidacy Scoring — Top Opportunities

Your sales team has a list of prospects and a finite amount of time. Candidacy Scoring tells them where to spend it. The model evaluates margin potential, competitive density, portfolio mix, and churn risk to rank every opportunity by the likelihood it actually moves the needle.

Stop chasing low-margin deals in overcrowded territories. Start focusing on the opportunities where your position is strongest and the headroom is real.

  • Prospects scored by margin potential and competitive density
  • Portfolio mix analysis — where you're concentrated, where you're exposed
  • Churn velocity factored into opportunity ranking
  • Recommended actions per prospect: pursue, hold, or redirect
03

Margin Opportunity Signals

Events that fire when conditions change — each one connects to a conclusion.

Headroom Intel doesn't wait for you to ask. Signals fire the moment conditions change — when headroom crosses zero, when it compresses more than 25%, when PTC resets, when a competitor enters or exits a territory. Each signal arrives with context and a recommended action.

This is what decision intelligence looks like: not a dashboard you check, but events that reach you with conclusions attached. Exit this territory. Redirect channel spend. Lock in before the next PTC reset.

  • Headroom crosses zero — signal fires with affected rate codes
  • Compression alerts when margins tighten beyond threshold
  • PTC change detection across all tracked utilities
  • AI-generated conclusions with recommended actions
Headroom Intel Margin Opportunity Signals
04

Market Intelligence Dashboard

One view into everything that's changing in your markets.

Headroom Intel Market Intelligence Dashboard

The dashboard is your daily command view. Pricing trends, competitive movement, opportunity concentration — all updated continuously from live market data. This is where 41 utilities and 168 rate codes become a single, actionable picture.

Your traders start here every morning. Your risk managers live here. Your leadership uses it to see the state of the business without asking anyone for an update. One screen. Everything moving.

  • Pricing trend visualization across utilities and rate codes
  • Competitive movement heatmap — who's entering, who's exiting
  • Opportunity concentration map by territory
  • Configurable alerts and watchlists

Before and after Headroom Intel.

The same team. The same market. A completely different speed.

What you're doing now

  • Cross-referencing matrix CSVs, PTC spreadsheets, and churn dashboards across 80+ tabs
  • Paying a PTC vendor who's always wrong
  • Synthesis happens in an analyst's head, hours later
  • Headroom flipped negative and you found out after you priced the deal
  • Competitive moves discovered through gossip, not data

What Headroom Intel does

  • Computes headroom (PTC − SSTP) across every utility and rate code automatically
  • Fires signals when headroom crosses zero, compresses >25%, or PTC changes
  • Connects headroom to churn velocity and channel performance
  • AI-generated conclusions with recommended actions — not just data
  • Competitive positioning visible in real time, across every territory

POWERED BY

Built on the Risk360 data layer.

Headroom Intel isn't a standalone tool stitched together from third-party data. It's built directly on the Risk360 platform — 14 years of retail energy analytics, every ISO, every utility. The same data backbone that powers position management, forecasting, and margin analytics powers the intelligence that lands on your desk.

Learn About Risk360 → Explore Asset Optimizer →

Forecast accuracy and responsive support are essential to our success — and ennrgy.com delivers.

Ryan Brady

Dir. Commercial Strategy, Inspire Clean Energy

FROM THE BLOG

You Shouldn’t Have to Hunt for What Matters

The intelligence should find you. Not the other way around. →

Frequently Asked Questions

Who is Headroom Intel built for?

Headroom Intel is built for retail energy suppliers (REPs and ESCOs) operating in U.S. deregulated markets. It’s used by pricing teams, risk managers, and executives who need to understand competitive positioning across their service territories in real time.

What markets does Headroom Intel cover?

Headroom Intel monitors 41 utilities and 168 rate codes across U.S. deregulated energy markets, with 14 years of price-to-compare (PTC) history. Coverage spans major deregulated states including Texas, Pennsylvania, Ohio, New York, New England, and others.

How is Headroom Intel different from a traditional pricing spreadsheet?

Traditional headroom analysis requires analysts to manually cross-reference PTC filings, competitor rates, and churn data across dozens of spreadsheet tabs. Headroom Intel automates this continuously — computing headroom, firing signals when conditions change, and delivering AI-generated conclusions with recommended actions. It’s a system of action, not a reporting tool.

Can Headroom Intel integrate with our existing systems?

Yes. Headroom Intel is built on the Risk360 data layer, which integrates with existing ETRMs, billing systems, and CRM tools. It works alongside your current infrastructure — not as a replacement.

See your markets through Headroom Intel.

30 minutes. Your utilities. Your rate codes. No vendor speak — just the data and what it means for your book.

Talk to Our Team →